JCPENNEY

HOLIDAY GIVING TOUR  //  Experiential + Online Video

HOLIDAY GIVING TOUR  // 
Experiential + Online Video

To promote JCPenney's "Merry Christmas America" campaign we embarked on a nationwide tour to give 12 lucky cities an unexpected gift.
12 events in 12 days. Each day's event was filmed, edited and posted to Social the next day.

To promote JCPenney's "Merry Christmas America" campaign we embarked on a nationwide tour to give 12 lucky cities an unexpected gift. 12 events in 12 days. Each day's event was filmed, edited and posted to Social the next day.

To promote JCPenney's "Merry Christmas America" campaign we embarked on a nationwide tour to give 12 lucky cities an unexpected gift. 12 events in 12 days. Each day's event was filmed, edited and posted to Social the next day.


To promote JCPenney's "Merry Christmas America" campaign we embarked on a nationwide tour to give 12 lucky cities an unexpected gift.
12 events in 12 days.
Each day's event was filmed, edited and
posted to Social the next day.

Selected Works

InstacartTV, Digital, OOH

TanquerayTV, OOH, Social

L. TamponsVideo, Digital

OLLYTV, Digital, Print

Virgin VoyagesSocial, Digital

GAPTV, Print, Social

7 For All MankindVideo, Print, Social

FlywheelTV, Social

StellaDigital

AmopeTV

JCPenneySocial + Digital

eMusicSocial

GucciPrint

VansDigital + Print

UniqloSocial + OLV

StellaSocial

WooliteOLV

Google PayVideo

CK OneSocial